PARO Webinars

 Embracing Innovation, Productivity & Profitability for Business and Social Enterprise

To Register for any of our Webinars please email makingadifference@paro.ca
No fee to participate!

Missed a webinar? Want to re-watch one? Send us an email at communications@paro.ca and we'll send you the link to the recording

Women Leading and Growing Their Business with Purpose In Canadian Markets | Dr. Minna Allarakhia | CEO of Engaged Thinking Associates
May 7th, 2025, 11am (EST)

When it comes to our businesses, as women we are shaping a brand, a legacy, and a purpose-driven movement. In today’s uncertain economy, the key to confidently expanding your business lies in leveraging your unique story, values, and the strength of our Canadian identity.

Join Dr. Minna Allarakhia from Engaged Thinking Associates for an empowering session where we will explore:

Purpose-Driven Growth – Learn how businesses with a strong purpose thrive, even in challenging markets.

Leverage the ‘Made in Canada’ Advantage – Attract loyal customers by weaving your Canadian identity into your brand, product design, and partnerships.

Storytelling for Impact – Learn how to use your personal and business story to create deeper connections and drive sales.

Innovate Your Business Model – Start to think about your product design, suppliers, and marketing with your mission to stand out in the market on purpose and through the Canadian identity. Your story is your strength. Your purpose is your power.

Register by emailing: makingadifference@paro.ca

LinkedIn for Business Growth
Sriya Peruka | Founder of WEE Marketing
May 14th, 2025, 11am (EST)

This webinar explores how to leverage your personal LinkedIn profile to attract potential customers and build your brand. It covers profile optimization strategies, content creation, and effective networking techniques to increase visibility and establish credibility. Learn how to position yourself as an industry leader and turn connections into business opportunities.

Register by emailing: makingadifference@paro.ca

Transforming Self-Doubt into Self-Belief: Empower Yourself as a Business Owner
Shaye Belanger | Full Circle Immigration
May 21st, 2025, 11am (EST)

Many business owners, even the most successful ones, struggle with impostor syndrome—the feeling that they’re not “good enough” or that their success is due to luck. This interactive workshop will help entrepreneurs recognize, challenge, and overcome impostor syndrome, so they can show up confidently in their businesses.

Workshop Objectives:
By the end of this workshop, participants will:

  • Identify the signs of impostor syndrome and how it impacts their business.
  • Reframe limiting beliefs and self-doubt.
  • Develop practical strategies to build confidence.
  • Learn from others’ experiences and create a supportive network.

Register by emailing: makingadifference@paro.ca

Mastering Virtual Events: How to Get the Best Return on Investment
Sue Sutcliffe | Canadian Digital Marketing Trainer
May 28th, 2025, 11am (EST)

Unlock the Full Potential of Your Virtual Events!

Virtual events are a powerful marketing strategy that delivers a return on investment if designed and executed properly. Attend “Mastering Virtual Events: How to Get the Best Return on Investment” to learn how to:

  • Set clear, actionable goals that align with your business objectives
  • Measure and track ROI with key performance indicators (KPIs) that matter
  • Engage your stakeholders before, during and after the event
  • Optimize your content to keep attendees hooked and increase conversions
  • Use data-driven insights to fine-tune your events and achieve sustainable growth

Register by emailing: makingadifference@paro.ca

Stay tuned for more Webinars to come!

To participate in any of the workshops register via email at makingadifference@paro.ca

No fee to participate!

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