PARO Webinars

 Embracing Innovation, Productivity & Profitability for Business and Social Enterprise

To Register for any of our Webinars please email

makingadifference@paro.ca

The Psychology of Money
The Sustainable Livelihoods Model
Presented by PARO Centre for Women’s Enterprise

What you will learn:

  • What and where are my assets?
  • Understand the strategy, activities and choices people make in order to achieve livelihood goals.
Learn how to apply the model strategies in your personal, professional and business life. 

The Psychology of Money
Developing Self-Leadership and Promoting Your Well-Being
Presented by Avegaile Calzado | Founder and Director of Insight Communication

The one-hour interactive webinar is designed to help attendees develop self-leadership and promote their well-being by helping them build and improve their capacities for self-compassion, self[1]regulation, and self-care. During the webinar, attendees will learn about:

  • What it means to practice self-leadership and promote their own well-being
  • How emotional intelligence can impact their well-being
  • A simple practice for developing self-leadership and promoting their own well-being
  • Tips for developing habits that support self-compassion, self-regulation, and self-care
The HEART Practice: Five Steps for Expressing Your Ultimate Well-Being
Employment and Entrepreneurship Services
 

Register at: https://tinyurl.com/28mxu33z

Join Pinecrest Queensway Community Health Centre, the Ottawa Newcomer Entrepreneurs Hub (ONE), RISE, PARO, and Dress for Success to learn about how our services can help you find employment and grow your business.

Your New Social Marketing

Using TikTok to Increase Revenue – Everything you need to know to get started! Part Two!

Presented by Victoria Curran | Before Tarot

 

Join Victoria as she discusses what is TikTok and why is it preferred and becoming popular, as well as the overview of the TikTok algorithm.  In addition, she will explain the differences in having a personal account vs a business account.  Including things like:

  • Who should choose a personal account over a business account?
  • Overview of the TikTok platform for creators and what is the Creator Portal
  • Going viral: How to create high quality videos within TikTok guidelines
  • How to check performance of videos and adjust accordingly and deal with Shadowban
  • Monetization Opportunities as a personal account including affiliate marketing.
  • What is a business account and who should choose a one over a personal account
  • How to check performance of videos and adjust accordingly
  • TikTok Ads Overview and partnering with influencers
  • Paid Advertisements (top view, in-feed, image ads, video ads, top view ads, branded hash tag challenges, branded filters, spark ads)
  • Automated Creative Optimization Ads
  • TikTok vs. competitor platforms – cost per click (CPC), click-through rate (CTR), cost per 1000 impressions (CPM).
  • TikTok Pixel

    TikTok Live
  • What is TikTok live and what are the requirements
  • Ways to turn engagement into income
  • How can TikTok live benefit your business
Finding the Support
Circle Discovery Webinar
Presented by, PARO Centre For Women’s Enterprise
 
Ever wonder how PARO Circles are formed and what the benefits are in being a part of one? In this webinar you will learn all the details about forming, joining, belonging and how to access loans and grants through the PARO circles.
Employment and Entrepreneurship Services
 
Join COSTI, Dress for Success Toronto, Elizabeth Fry-Toronto, and PARO for information on employment and entrepreneurship services. 

Learn about:
  • The coding for website design program
  • How to present well
  • Demystifying self-employment
  • Peer lending circles 

Your Finances, Your Planning
Financial Planning and Accessing Bank Financing
Presented by Brea-Anna Jacksic |  Analyst |  TD Commercial Banking

  • The importance of planning- business plan, determining your financial needs, and managing cash flow.
  • How to borrow effectively- matching debt to use, operating vs. term debt.
What lenders typically evaluate when processing financing applications.

The Psychology of Money
What is a Highly Sensitive Person (HSP)? How would you know if you are an HSP?
More importantly, how could being an HSP affect you and your business? 

Presented by Karin Goldgruber | Certified Clinical EFT Practitioner

What is a Highly Sensitive Person (HSP)? How would you know if you are an HSP? More importantly, how could being an HSP affect you and your business? 

  • What is a Highly Sensitive Person?
  • Four Pillars of High Sensitivity
  • Common Challenges for Highly Sensitive People
How to Begin to Harness Sensitive Strengths

Getting the Money
Writing Winning Proposals
Presented by Barbara Robinson | Owner, RiverRoad Creative

Writing proposals can be intimidating and seem overwhelming but this presentation is going to help change that. We’ll walk you through the proposal writing process for grants and for responding to requests for proposals – from assessing whether you qualify to write compelling copy that sets you apart from the competition.

This workshop is tailored to beginners but will also be a great refresher for those more experienced proposal writers. You’ll leave with a copy of the presentation and a checklist for embarking on your next big “Ask” for funding or for getting professional services contracts.

You in the Spotlight
Feel More Comfortable on Camera!
Presented by Kassandra Arsenault | Konnect – A Social Media Management Company

Are you the person that is running away anytime someone takes out their camera?  You understand how important video content is, but you just can’t muster up the courage to do it?  If this is you, this webinar is perfect for you.  Kassandra takes you through some tips and tricks on how to show up confidently in front of the camera for yourself and for your business.  Learn about:

–  Confidence
–  Tools and Tips
–  Best practices and more!

Stay tuned for more Webinars to come!

To participate in any of the workshops register via email at makingadifference@paro.ca

No fee to participate!

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